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Gubbsen

Jay Rosen ger Bill Gates lite råd: "Should you have ghostwriters? No. Helpers, yes. To go with your new blog, I recommend a new blogger. One body, not a fleet. Hire some kid--or maybe not a kid, a writer you trust--with a feel for the weblog form and its larger, public sphere. This lucky person's only job is doing the Gates blog with you, but never for you. Blogger interviews you for five minutes and weaves what you say into quick, biting commentary. Blogger fetches killer links for your three-sentence riff on the Wall Street Journal story you read. Blogger writes in his or her own voice, closed attuned to yours, when you're too consumed."

Har han redan börjat? "Finally, my PC is free of virii (it kept rebooting), so I can present you my thoughts and visions!"

Längst ner i NYT-artikeln "Sun Moving to Underscore New Strategy" står det att Sun-bossen Jonathan Schwarz snart har en också Nu har han en.

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